Mike is going live with the all-hands meeting Monday in 43h 12m →

Welcome to

The Studio Universe.

We are a creative startup where characters sing songs, make videos & keep the whole story going. Built all out in the open.

Sally, Marty, and Chadwick causing playful mischief with a water balloon while Haddie sings, dressed for church

The music

Our Characters Love to Make Music.

Here’s our character’s best songs. Ready to play right here. Tap any song to hear it.

Featured songs

  1. 01 Lead Me Lord artwork Haddie - Lead Me Lord
  2. 02 Warm Music artwork Haddie - Warm Music
  3. 03 Sally, I Am Strong artwork Sally - She Is Strong
  4. 04 Find Your Island artwork Jah Vibez - Find Your Island
  5. 05 Just Dance! / Sola Baila! artwork Just Dance! / Sola Baila!

Spotify SoundCloud YouTube

In Dave’s words

“If I’m really, really honest about what we’re building, The Studio is just like a creative, zany place. I’m kind of a zany person, and it has all these characters in it, and all these characters are singing songs and making videos. So it’s basically the Studio Universe. The vision is more ambitious than just making a record label — an entire universe with musicals, a whole story, people, entertainment, good messaging — that would be really fun. So let’s just keep building The Studio in an authentic way, even if it confuses people.”
Dave, 1:41 in the morning, saying the quiet part out loud
Dave at his laptop, creating the Studio Universe

The creator

Dave, in the corner, typing.

Every character, every song, every video starts here: one zany person with a laptop. Musicals, stories, good messaging, and real fun. All of it in the open.

Open source

We share everything.

It’s true, we share everything. No secrets at The Studio. Everything is open to the public: all of our streams, data, sales, and more.

Dashboard Updated Oct 3, 2026 Streams 1,12122% of 5,000 goal Views 40,69281% of 50,000 goal Email subscribers 982 on Substack, as of Aug 31, 2026 Subscribe View the Dashboard →

Follow along

Listen and follow.

Hear the experiments, follow the process, find the finished releases.